Backlinks, what they mean, and how important are for your business

What is a backlink on the web? A backlink is a recommendation that your website gets from another website; it is like a reference for good service and that counts when your website is ranked.

Let’s get into a more technical explanation now; a backlink is a link one website gets from another website. It makes a huge impact on a website’s significance in search engine results.

If you want to improve your website’s SEO ranking backlinks are very useful.

Backlinks should be natural, this means that a website must not use artificial ways to create backlinks for its own websites. The quality of links is far more important than quantity.

The web is a network of web pages connected to each other via hyperlinks. Each hyperlink connecting to a new document adds to the overall growth of the web. Search engines make it easier for you to find these web pages. A web page linked by many other web pages on similar topics is considered more respectful and valuable.

Think of backlinks as conversations among websites and if the conversation is around a common subject that both websites are related to, the better the ranking, for both sites, will be. So backlinks are not only important for a website to gain respect, but they are also important for search engines and the overall health of the entire world wide web.

If you want to analyze your website and determine your “backlinks situation” you can try some good tools available online like Google Analytics, Majestic, SEMrush, etc.

Some are free and some are subscription base, determine what are your needs and inform yourself in order to determine what tools are best for you.

And have fun, the world may end tomorrow!